Vikas Paudel is a dancer, creator, and entrepreneur known for his influence in India's dance and creator community. Alongside his journey as a performer and artist, he has always had a deep appreciation for personal style, accessories, and the way small details can elevate confidence and self-expression.

Over the years, Vikas noticed a gap in the market for men's jewellery that felt stylish, premium, and accessible without being overly complicated or trend-driven. Driven by his passion for fashion and a desire to create products that reflected modern individuality, he set out to build a brand that combined quality, simplicity, and everyday wearability.

That vision became Samuraii.

Inspired by the belief that style is an extension of identity, Vikas created Samuraii to offer jewellery and lifestyle pieces that help individuals express themselves with confidence. Blending minimal design with contemporary aesthetics, the brand is built for those who value presence, purpose, and authenticity in the way they present themselves to the world.

For Vikas, Samuraii is more than a jewellery brand. It is a reflection of a lifestyle rooted in confidence, self-expression, and the courage to stand out while staying true to who you are.